Alexander J. Price, MIM (EMEA)

Alexander J. Price, MIM (EMEA)

Alex joins Psynet as Managing Director, EMEA and is tasked with taking the successful Psynet practice in the United States and Latin America to Europe. Most recently he served Informatics Holdings, Inc. as Vice President and Managing Director. In that role, he implemented a turnaround strategy to restore growth and profitability, which included redesigning the sales team and leading radical, organizational, strategic, and technological change. Previously, Alex worked for NCR, where he was President, Iberia and Regional Sales Leader for Southern Europe.  He has proven success working in multicultural business environments. Prior to his work with Informatics and NCR, Alex spent 15 years in progressive roles in the United States and Europe ranging from global product management, to business development and retail industry leadership. With more than 20 years of executive and business development experience, Alex is uniquely qualified to help Psynet’s global clients and execute the strategies to achieve their goals.

With degrees in psychology and global management from Thunderbird International Graduate School, Alex is a perfect fit for Psynet Group. He speaks multiple languages and is fluent in Spanish and French while conversational in Portuguese and Italian. His education, experience, and language create an intercultural dexterity that will be leveraged to ensure client success.

Alex spends most of his spare time enjoying the camaraderie of family, teammates, and friends, which often includes a game of tennis or golf. He is also an avid traveler with a life-long passion for languages.

As a result he is always ready for new adventures and experiences.